Пособие знакомит учащихся с деятельностью крупнейших американских компаний – «Макдоналдс», «Кока-кола», «Дженерал моторс» и «Майкрософт», анализирует причины их успеха на внутреннем и международном рынках.
Основу пособия составляют оригинальные неадаптированные тексты. Многочисленные задания носят творческий характер и ориентированы на развитие у студентов всех видов речевой деятельности, критического мышления, навыков сравнительного анализа и исследовательской работы и на использование ресурсов Интернета.
A detailed look at the best American companies to invest in America’s Finest Companies 2010 (now in its 19th annual edition) is a reliable guide to investing, containing every publicly traded company in the United States with at least ten consecutive years of higher dividends and/or earnings per share. With this detailed directory, Bill Stanton—a successful financial advisor and money manager for almost four decades—shares his simple, time-tested way to make your money grow at an above-average rate with substantially reduced risk.
How The Mighty Fall: And Why Some Companies Never Give In
Amidst the desolate landscape of fallen great companies, Jim Collins began to wonder: How do the mighty fall? Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? How can companies reverse course? In How the Mighty Fall, Collins confronts these questions, offering leaders the well-founded hope that they can learn how to stave off decline and, if they find themselves falling, reverse their course.
Corporate Restructuring: From Cause Analysis to ExecutionCorporate Restructuring is a practical approach to rescuing troubled companies and driving underperforming companies to top performance. It combines proven restructuring strategies with rigorous theoretical analysis. This book explains how to set and achieve asset, staffing, sales and profit goals.
Business Week magazine is a valuable resource for job-seekers, small and large companies and anyone involved in the business world. BusinessWeek provides readers with reliable and respected perspectives on the economy today. Stories range from company profiles, interviews with high-profile business men and women, the pitfalls and successes of various companies around the world and developments within business and the economy at large.
