Analyzing Newspapers - An Approach from Critical Discourse Analysis
This book offers both an understanding of newspaper reporting and a means for readers to develop their own critical analysis. Using a wealth of contemporary case studies, students are taught how the language of journalism works, providing students with an accessible and user-friendly guide to analyzing newspapers around the globe.
Rhetoric and Irony: Western Literacy and Western LiesLiteracy
This pathbreaking study integrates the histories of rhetoric, literacy, and literary aesthetics up to the time of Augustine, focusing on Western concepts of rhetoric as dissembling and of language as deceptive that Swearingen argues have received curiously prominent emphasis in Western aesthetics and language theory.
This volume brings together for the first time research by linguists working in cross-linguistic discourse analysis and by second language researchers working in the contrastive rhetoric tradition. The collection of articles by prominent authors and younger scholars encompasses a variety of research approaches and treats numerous naturally-occurring spoken and written genres, including conversations, narratives, academic expository writing, journalism, advertising, and professional promotional texts.
The study of media language is increasingly important both for media studies and for discourse analysis and sociolinguistics. Norman Fairclough applies to media language his 'critical discourse analysis' framework which he developed in 'Language and Power' and 'Discourse and Social Life'. Drawing on examples from TV, radio and the press, he focuses on changing practices of media discourse in relation to wider processes of social and cultural change. In particular he explores the tensions between public and private in the media and the tensions between information and entertainment.
Words That Change Minds: Mastering the Language of Influence
"Words that Change Minds" is based on the Language and Behavior Profile (LAB Profile); an easy to learn tool which illustrates how each person is unique. The LAB Profile will enable you to understand and predict from someone's language in everyday conversation, how he or she will behave in a given situation. You will learn how to customize your language for specific people and groups to trigger motivation and even change people's minds.
