The Total Money Makeover: A Proven Plan for Financial Fitness. By Dave RamseyBy Dave Ramsey

Dave condenses his 17 years of financial teaching and counseling into 7 organized, easy-to-follow steps that will lead you out of debt and into a Total Money Makeover. Plus, you’ll read over 50 real-life stories from people just like you who have followed these principles and are now winning with their money. It is a plan designed for everyone, regardless of income or age.With The Total Money Makeover, you'll be able to:
* Design a sure-fire plan for paying off ALL debt
* Recognize the 10 most dangerous money myths
* Secure a big, fat nest egg for emergencies and retirement
* Positively change your life and your family tree!

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Business Gamification For Dummies

Gamification is a modern business strategy that leverages principles from games to influence favorable customer behavior on the web in order to improve customer loyalty, engagement, and retention. Gamification can be used by any department in a company (HR, Sales, Marketing, Engineering, Support, etc.), for any web-based experience (mobile, website, retail, community, etc.).

Resolving Moral Issues in Business. The ethical landscape of business is constantly changing, and the new edition of Business Ethics: Concepts and Cases has been revised to keep pace with those changes most effecting business: accelerating globalization, constant technological updates, proliferating of business scandals.

Fundamentals of Marketing provides a sound appreciation of the fundamentals of the theory and practice of marketing. Using case studies drawn from a cross section of sectors, in particular the banking, hospitality, retail and public service sectors this textbook critically evaluates the effectiveness of different marketing strategies and approaches. Exploring the principles of marketing this volume engages the reader, not only in theory but also in practice, using a broad range of real-life case studies such as Coca Cola, Apple, FCUK, Virgin, Amazon.com, Barnes and Noble, Dyno Rod and New Zealand wool.

Create Amazing Business Opportunities with the Power of Social Media! With Social Media: Master Strategies For Social Media Marketing – Facebook, Instagram, Twitter & Youtube, you will understand how Social Media is shaping business today - and why it is so effective. You’ll find out why it’s essential to use Facebook, Instagram, Twitter and Youtuvbe to promote your company - and to build an online community!