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Business Communication

 
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For more than six decades, Lehman and DuFrene's Business communication has established itself as the authoritative standard in the field. Marked by a concise, coherent writing style; enriched with an abundance of model documents; and organized around a unique and effective Strategic Forces Model that translates communication theory into applied best practices, the text has consistently proven its value to both instructors and students.



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Tags: Business, communication, Forces, Model, translates