How They Succeeded

The Gilded Age produced not only some of the richest men and women of all time; its freedom and opportunities built a nation of people of superlative character. This fantastic book from 1901 provides an in-depth look at the lives and choices of some of the most famous among them. The idea is to document the traits that make for great entrepreneurs.  

Here it is presented with beautiful personal portraits: the need for a work ethic, the necessity of sacrifice, the role of being alert, the centrality of passion to success, the urge to serve others, the desire to break the mold, the willingness to adapt to change, profound attentiveness to real conditions, and also the biographical details of how a person goes from rags to riches.


These stories come out of an age of free enterprise. The American population was very anxious not to demonize the "men of wealth" but to celebrate and emulate them. There was a popular magazine called SUCCESS that was expertly edited. It ran a long series of interviews and profiles. This great book collects the best of them in a single volume.  

It's not only about money. It's about success in every field, so poets, dancers, composers, philanthropists, and journalists are in here. But the common thread here is entrepreneurship, which is that special capacity for acting on good judgments about an uncertain future. This quality is the driving force of the market and civilization.


Some of the names: Marshall Field, Alexander Bell, Helen Gould, Philip Armour, Mary Proctor, Jacob Could Schurman, John Wanamaker, Darius Ogden Mills, William Dean Howells, John D. Rockefeller, Thomas Edison, Andrew Carnegie, John Burroughs, James Whitcomb Riley and many others.

You will find out more about these people through these bite-size reports by top-flight journalists than from full biographies. You get to hear their own words about how they evaluate their success.