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Main page » Non-Fiction » Science literature » Linguistics » Exploring Media Discourse (Hodder Arnold Publication)

Exploring Media Discourse (Hodder Arnold Publication)


Product Description:

The volume explores how a concept of discourse can be usefully applied to the analysis of visual as well as verbal texts. Drawing on case studies from American and British media, it re-examines the relationship between discourse and ideology, demonstrating how both interrelate and contribute to media analysis.


Table of Contents

What does the concept of discourse mean?; how does 'discourse' relate to 'ideology'?. The attraction of opposites - changing media discoursesreviewing the binary opposition between 'information' and 'entertainment'Of drama, documentary, truthfulness and fakeryChanging boundaries between 'public' and 'private' discourses. Contemporary anxieties and media DiscourseDare we eat? - construction of 'risk' around foodDangers to 'us' from 'others': the perceived Islamic threatChildren and our future: childhood 'at risk'.

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Tags: discourse, media, ideology, demonstrating, between