Mark Wiskup , "It" Factor: Be the One People Like, Listen To, and Remember"
people have the ability to start a conversation and immediately draw
people in, while others—perhaps even those with more valuable things to
say—get pushed to the side, seemingly ignored. Unfortunately for those
who don't have "It," this undeniable "It" factor is more than just an
attractive quality, it's also a hallmark of success.
A practical and entertaining guide that will help anyone
supercharge their communication skills and consistently make a positive
impression on others, The "It" Factor gives readers the tools—and
confidence—they need to take charge of any conversation, meeting, or
networking encounter. Readers will learn how to:
* Communicate ideas so skillfully that people sit up and take notice
* Become instantly memorable
* Hold on to people's attention longer
* Make stronger connections
Filled with practical techniques and powerful insights, The "It"
Factor will help anyone take center stage and achieve the results
they've always desired.